The following list of product recommendations are in question and answer format. Click a question to see the response to each.
We welcome the chance to work closely with you in finding the best products for your skin. We have estheticians you can consult with prior to and after receiving your order by reaching out to firstname.lastname@example.org. We also offer starter kits to familiarize yourself with some of the key elements of our line. In addition to our starter kits you’ll be able to select one sample to try with your order.
For some products, such as our oils and mists, you may see a difference immediately, as skin gets a super-dose of nutrients and moisture. For other products, such as the Lightening Serum and Gentle Retinol Night Serum, the repair work is happening deep within the skin and results may take up to three months. Generally, most people new to the brand will see increased skin health within a couple of weeks and improvement of skin conditions such as wrinkles and hyperpigmentation within three months.
For maximum efficacy and freshness, we recommend our products are used within 6 months of opening. When our unopened products are stored correctly (in a dry, cool place out of light) they are “safe" to use within two years of manufacture. If you live in an extremely hot climate, keep products out of direct sunlight in a cool, dark place. If you are stocking up on products, you can store extras in your refrigerator until you are ready to use them.
With that said, over 2019, we will be changing our expiry date policy to one year as we want our clients/customers to think of their skin care similar to healthy food: ingredients are at their best when fresh and not heavily preserved! The expiry date is found on the bottom of the bottle in the format MM/YY Batch# (e.g. 12/20 19 - Our batch number is 19 which was produced December 2018 and expires December 2020). There may be slight color shifts after opening the bottle or long periods of storage, if you are unsure about a change in color or smell please reach out to us so we can consult on whether the product is in normal range.
Both cleansers are oil-based and same formula but the Pure + E.O. Free Oil Cleanser is essential oil free. This cleanser is for all skin types including even the most compromised, sensitized skin, because it is free of ingredients that could impede the skin's ability to maintain its own lipid, essential fatty acid and microbial balances.
Absolutely. As your skin fluctuates with seasons, geography, hormones, etc. it can be really beneficial to have both on hand. Use the oil cleanser for a thorough, nourishing cleanse; when feeling dry, depleted, or to remove makeup. Alternate with the Treatment Cleanser when you are needing gentle exfoliation and/or experiencing breakouts. You can also layer them for a double cleanse, oil first, then follow with the Treatment Cleanser.
Cleanse > Tonic/Mist > Serum(s) > Oil
Layer products in immediate succession for best absorption—no need to dry between steps. Oil should be applied while skin is slightly damp; massage approximately ¼ to ½ dropper and warm between palms. Smooth over face/neck/chest avoiding eye contour area. The massage will get the lymph and blood moving, boosting circulation. In addition, there is a helpful tutorial demonstrated by Kristina Holey on our Instagram story highlight / and our YouTube channel. (Links at bottom right of our website)
The Rejuvenating Night Oil Extra Healing has the addition of emu oil, a powerful moisturizer known for its anti-inflammatory properties, ability to stimulate cell regeneration and circulation as well as reduce the appearance of scars, burns, stretch marks, wrinkles, and sun damage. It is rich in Omega 3, 6, 9 and has the ability to break through the barrier of the skin and penetrate deeply.
Protective Day Oil is a balanced blend of EFA’s and antioxidants working to provide additional environmental and sun protection to delay signs of aging induced by daytime exposure. It is for all skin types as it has anti inflammatory, anti aging, anti bacterial, and hydrating properties. It is the ultimate blend that provides additional protection under your daily SPF. Use AM /+ PM.
Rejuvenating Night Oil is a rich blend of EFA’s and Omegas that focus on repair and rebuilding the skin while it is in its most relaxed state, while you sleep. It works to continually repair damage from daytime exposure and pollution as well as focus on strengthening and wound healing by increasing cell turnover. It is for all skin types, especially mature or dry skin. Use AM /+ PM.
Rejuvenating Night Oil / Extra Healing contains all the same benefits of the original but has the additional benefits of emu oil, which makes it ideal for restoring compromised, depleted and aging skin. Best for aging, sun damaged and dry skin. Use AM /+ PM.
Treatment Oil is a lightweight blend of antibacterial, antimicrobial, antiseptic and anti inflammatory ingredients that assist to clear, balance, decongest and alleviate inflammation associated with breakouts. Best for combination, hormonal, oily or acneic skin types. Use AM /+ PM.
Redness Relief Serum: This antioxidant rich formula helps give immediate relief to acute and chronic inflammatory conditions by helping to alleviate redness and flushing episodes associated with rosacea, reactive and sensitive skin. Rutin helps to strengthen cellular walls in order to strengthen the skin and prevent broken capillaries while sea buckthorn fends off the demodex mite associated with rosacea conditions. Use AM /+ PM or during a flushing episode.
Soothing B3 Serum: This lightweight oil free gel is calms with 10% Niacinamide suspended in a base sodium hyaluronate for a deep hydrating benefit. It is great for long term care of compromised skin with inflammation due to harsh climates, dermatitis, rosacea, and post inflammatory hyperpigmentation and can assist in healing of inflammatory/cyclical acne. Use AM /+ PM.
Gentle Retinol Night Serum first followed by the Soothing B3 Serum.
If you use both of these serums we recommend using the Soothing B3 Serum first and then the Vitamins C+E+Ferulic Serum.
Focus on the skin concern(s) you would like to improve. Many serums target multiple conditions, including fine lines, sun damage, inflammation, dullness, congestion, or brightening. Follow the directions carefully as some serums have specific application guidelines.
We suggest layering in immediate succession for best results and layering no more than three serums at a time. Thinnest to thickest is usually a good rule. There are a few serums that do have special instructions. For example, if you are using Intensive Repair Serum, it should be applied first in your evening routine followed by one of our retinol serums. Also, Barrier Restore Serum should also always be the last serum to be applied prior to your hydrator (ie. oil, lotion, cream).
Yes, absolutely normal and expected. This serum contains AHA/BHA ingredients that help exfoliate the skin and will feel active upon application.
Treatment Retinol Serum and Gentle Retinol Night Serum are the same formulation, only the labels are different. We wanted people to know that if you have acne: use retinol. If you have aging skin concerns: use retinol. If you have both: use retinol.
Using a spatula or clean spoon, apply one teaspoon to hands. Massage into cleansed face/neck/chest until you see a shift from yellow to white/creamy color as it is intended to penetrate the skin rather than just coat the superficial layers. Avoid the eye contour area. You may leave on for 20+ minutes. To remove, cleanse the skin with water, removing anything that has not penetrated. Follow with a tonic/mist, serum(s) and one of our oils. The mask is also great during/after air travel and can be worn overnight for severely depleted skin.
Retinol should be avoided while pregnant or breastfeeding. We have two products that contain retinol—the Gentle Retinol Night Serum and Treatment Retinol Serum. Vitamins C+E+Ferulic Serum is a good alternative option to use during pregnancy and can be used morning and night. We always advise checking with your physician when choosing products for the duration of pregnancy and breastfeeding.
Yes. The zinc oxide is helpful for inflammatory conditions such as rosacea and dermatitis. Our Everyday Coverage Tinted Sunscreen SPF 30 is zinc-oxide-only with minimum amounts of essential oils and we definitely recommend it for people with dermatitis issues, as zinc oxide is a powerful anti-inflammatory.
It is not vegan as it contains sustainably harvested pearl powder. All of our products are cruelty free.
We originally developed these tinted shades to mask the whiteness of zinc oxide, the product's base. At one point, we also had an option called “dark”. Unfortunately, we were extremely limited in the variety of shades we could create due to the zinc oxide base and the finite palette of iron oxides that were available to us. As much as we’d hoped for our “dark” to be as chameleonic as our other shades, instead it added a pallor to darker skin tones that was, in short, not pretty. As a brand that celebrates beauty in diversity, this spawned our drive to create a colorless sunscreen that would suit every skin tone—in 2019 we will launch our Color Free Daily Sunscreen SPF 20. It provides unmatched sun protection without a white undertone and layers effortlessly underneath your favorite foundation.
Our Everyday Coverage does have an expiration date on the bottom of the bottle printed in black ink. The expiration date is marked in the following format: EXP-MM/YYYY. It is not obvious and needs a light source (like from a flashlight or light from your cellphone) to see.
There are a number of retinoids or vitamin A derivatives. The two most popular are retinol and retinoic acid. Retinol is a natural form of vitamin A and is formed in the body by the hydrolysis of retinyl esters, and converted by enzymes into retinoic acid as the skin needs it. Retin-A (and other prescription products) is a synthetic derivative of vitamin A derived from retinoic acid. Both improve signs of skin aging, but because retinol converts to retinoic acid the results are slower to manifest than with Retin-A. On the other hand, Retin-A has a strong effect on cell differentiation often produces side effects such as redness, peeling, dryness, and flaking of the skin. Retinol has a much milder effect on the skin, so adverse reactions are rare. Bottom line—you achieve the same results with both, but retinol takes a bit longer.
We use retinol, not retinoic acid, which most people—even those with sensitive skin—can tolerate. We moderate potential irritation by including salicylic acid, a powerful anti-inflammatory that allows us to use higher concentrations of retinol than you'll find in other retinol products. The retinol is encapsulated so it can exist in a low pH environment without degrading. We use the other vitamins necessary for skin repair, L-ascorbic acid (stabilized) and vitamin E, to take advantage of the synergistic effect to be gained from using all three vitamin powerhouses together. The end solution is Gentle Retinol Night Serum—it delivers results like a Retin-A product but without the irritation.
Who can use it? Any adult interested in addressing problems associated with photoaging, like wrinkles, dryness and age spots. It also helps clear pores, control breakouts and lessen post-inflammatory hyperpigmentation. People who should not use it include pregnant women, nursing mothers or people who still find it too irritating. As with any retinol product, use it only at night, and be sure to wear sunscreen during the day, every day.
The source of the cholesterol is derived from the wool sheared off sheep. Cholesterol is an important barrier lipid—it has water-binding properties and is crucial to maintaining proper barrier function.
When starting a new regimen there may be an adjustment period, especially if you have been following a very drying/stripping regimen with antibacterial properties. Moving from that to our more therapeutic and balancing method is a huge change for the skin and while the deep debris down in the pores starts to clear out there could be some short term mild purging. All of the Treatment products are formulated to address the contributing factors of acne/breakouts. For example, the three primary factors are oil, bacteria and inflammation. All the products in the regimen contain ingredients to target inflammation, rebalance oil production and restore microbial harmony. There are no occlusives/potentially clogging ingredients or common aggravators such as aggressive exfoliants, preservatives or high amounts of essential oils. Clearing up acne can take some time as there are many additional factors to consider such as stress, sleep and diet. We encourage the use of Treatment Line for minimally three months to see best results.
Yes, because it is formulated to clear and refine problematic break out prone skin. The combination of beta and alpha hydroxy acids and physical exfoliation from the adzuki bean powder, colloidal oat flour and rice bran make it the best choice for those in need of a thorough cleanse. If you wear makeup, Pure+E.O. Free Oil Cleanser would be a better match for removal.
Oils dissolve oils, so using a product containing oil is recommended for all skin types. If ones skin is lacking in oil, the cells will do what they need to to in order to make up for that loss by over-producing oil. We would recommend the Treatment Oil. Its lightweight composition can be used AM + PM.
It is excellent for either because improved barrier function will help soothe inflammation associated with acne and increase skin hydration at the same time. We typically recommend the Treatment Oil if you have very acne prone skin with active breakouts because this will rebalance your skin and minimize the breakouts. After the breakouts have subsided and are less regular, you can use the Barrier Lipid Complex to fully heal your skin.
The common myth is that oils clog pores but oils, even those that are very thick, do not clog pores. When pores are clogged it is not due to too much oil, but rather a deficiency of oils one needs to make sebum flow smoothly to the skin’s surface. The Barrier Lipid Complex contains the oils that replace the lipids in the stratum corneum to improve barrier function. There is nothing occlusive to clog pores.
Yes, there is nothing in it to irritate even very sensitive skin. It was formulated to rebalance the pH, hydrate and restore microbial balance. It can be very healing/beneficial for very sensitive skin.
Intensive Repair Serum applied 1-3x/week, depending on severity, or Gentle Retinol Serum.
Because melasma is associated with inflammation (usually set off by hormones) you can certainly try Soothing B3 Serum. Niacinamide is a useful skin brightening ingredient which helps suppress melanin and inflammation. We recommend layering it with Vitamins C+E+Ferulic Serum which is brightening, protective and inhibits the tyrosinase enzyme from triggering melanin release.You get more comprehensive sun protection that way, from both niacinamide and vitamin C, and it is very important that you protect your skin from sun with a broad spectrum zinc based sunscreen like our Everyday Coverage Tinted Sunscreen.
We would recommend the Soothing B3 Serum for long term care of inflammation and redness. The Soothing B3 Serum will help strengthen the skin over time. With rosacea some people get flushing episodes or have consistent redness. In addition to the Soothing B3 Serum the Redness Relief Serum can be helpful for combating the flushing episodes and protect the skin with valuable antioxidants. For cleansing and toning the Pure+E.O. Free Oil Cleanser is a gentle option, for toning the Pre+Probiotic Mist will help establish healthy microflora on the skin and soothe inflamed skin.
Yes, especially if she has acne, our products are much safer than the conventional anti-acne treatments that contain benzoyl peroxide or antimicrobials.